Free Shipping on Orders Over $25.

We recommend upgrading your Internet browser to Chrome or Firefox for the best shopping experience.

Xenith Passion, Purpose, & Pride Award

As the proud title sponsor of the Xenith Prep Kickoff Classic, Xenith and the Detroit Sports Commission are proud to announce the first-ever Xenith Passion, Purpose, & Pride Award.

One of Xenith’s core values is to approach every day with Passion, Purpose, and Pride and we believe a team living these principles will also be a force for good at their schools and in their community. Such values have been even more important during the COVID-19 crisis. We know teams, schools, and coaches have had to navigate unparalleled uncertainty and that many have gone above and beyond to support their players and their communities through this challenging time.

The Xenith Passion, Purpose, & Pride Award will recognize the coach and/or coaching staffs from the 2020 Xenith Prep Kickoff Classic teams that have worked to demonstrate and instill these core values with their teams both this year and in prior seasons.

How It Works: Athletic Directors from the participating 2020 Xenith Prep Kickoff Classic schools will submit an application on behalf of their coaching staffs. Those applications will be compiled and then beginning in July, the Michigan football community will vote for the coach/coaching staff that best lives the Xenith core values of Passion, Purpose, and Pride with their teams. The information submitted on the application will be shared with the public for their review during the voting period.

What You Win: The coaches or coaching staffs with the most votes at the end of the voting period will win the 2020 Xenith Passion, Purpose, & Pride Award, which includes a $2,500 Xenith equipment grant for the Xenith products of their choice. The schools that receive the 2nd and 3rd most votes will also receive a $1,500 and $1,000 Xenith equipment grant.

How to Apply: Complete the application below by 11:59 PM EST on July 15, 2020. One application per school will be accepted. Only schools that submit a completed application by the deadline will be eligible for the award and equipment grant monies. If you have questions about the application or issues submitting your information, please contact Abby Jacobs, Xenith Partnership Manager, at